Top 5 Travel and Local Apps in Italy, Q4 2021

During the fourth quarter of 2021, the top five travel and local apps in Italy showed varied performance across key metrics. Data from Sensor Tower reveals interesting trends in weekly downloads, active users, and revenue.

Booking.com: Hotels & Travel saw a steady rate of weekly downloads, with a notable peak of around 34.9K in the final week of December. Active users for the app experienced fluctuations, starting at approximately 1.38M and dipping to around 1.06M mid-quarter, before rising back to 1.33M by the end of December.

Google Earth experienced a gradual increase in weekly downloads, peaking at about 32.4K in the last week of December. Active users showed a slight upward trend, reaching approximately 230.3K by the end of the quarter.

Airbnb demonstrated a steady growth in weekly downloads, peaking at around 22.2K in the week of December 20. Active users started at approximately 419.2K and saw a decline to around 304.6K mid-quarter, then climbed back to 392.4K by the end of December.

Ryanair maintained a consistent download rate, with a peak of around 33.3K in the first week of November. Active users showed some fluctuations, starting at approximately 182.1K and ending the quarter at around 165.3K. The app also generated modest weekly revenue, peaking at $11 during several weeks in the quarter.

eDreams: Flights, Hotels, Cars saw a peak in weekly downloads at around 22K in early November. Active users showed a steady trend, peaking at approximately 154.3K in mid-November before ending the quarter at around 133.2K.

These insights highlight the dynamic performance of travel and local apps in Italy during Q4 2021. For more detailed analysis and insights, visit Sensor Tower.